1. Information We Collect

We collect personal data when you browse, engage, or transact with us. This includes:

A. Personal Identification Information

• Full name

• Email address

• Contact number

• Billing and shipping addresses

B. Payment & Transaction Data

• Cardholder name

• Credit/debit card number or UPI details (processed via secure third-party gateways)

• Purchase history and product preferences

C. Order Information

• Product details including customizations, size, engraving requests

• Delivery status and order communications

D. Communication Records

• Emails, WhatsApp messages, feedback forms, and any other correspondence with our team

E. Website & Device Information

• IP address

• Device type and browser

• Cookies and browsing behavior (only with consent)

2. How We Use Your Information

We only use your data for legitimate business purposes, such as:

• Order Processing: Fulfilling and delivering your order, sending confirmations and invoices.

• Customer Support: Handling queries, complaints, warranty claims, or repair requests.

• Personalization: Recommending products or experiences based on your purchase history or browsing behavior.

• Marketing & Promotions: Sending newsletters, exclusive offers, and updates. You may opt-out at any time via the unsubscribe link or by contacting us.

• Legal Obligations: Complying with Indian tax laws, invoicing requirements, and fraud prevention.

3. Information Sharing & Disclosure

We do not sell, rent, or trade your personal data to third parties.

We may share your information only with:

• Trusted logistics partners for delivery services

• Payment processors for secure transaction handling (e.g., Razorpay, Stripe)

• CRM & analytics tools (with limited access) to help improve our services

• Legal authorities if required to comply with applicable laws or protect our rights

All third parties are contractually obligated to maintain confidentiality and security of your data.

4. Data Protection & Security

We implement strict security measures to protect your data, including:

• SSL encryption on our website

• Secure third-party payment gateways

• Limited access to customer data internally

• Regular audits and system checks

Despite these measures, no method of transmission over the internet is 100% secure. If you believe your personal data has been compromised, please contact us immediately.

5. Cookies & Tracking Technologies

With your consent, we use cookies to enhance your shopping experience by:

• Remembering your preferences and login sessions

• Tracking site performance and user behavior for improvements

• Personalizing content and ads

You can manage your cookie preferences in your browser settings.

6. Your Rights

As a customer, you have the right to:

• Access the personal data we hold about you

• Update or correct inaccurate information

• Withdraw consent to marketing communications at any time

• Request deletion of your data, unless required for legal reasons

7. Children’s Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal data from minors.

8. Policy Updates

Deepali Jewels may update this policy periodically to reflect changes in laws or our business operations. The latest version will always be available on our website with the “Last Updated” date.

Last Updated: June 2025